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Instagram marketing for your business

With more than 1.9 million users in Singapore, largely female and under 45, it’s no wonder that Instagram is one of the most popular social media platforms for small businesses.

Why social media marketing will matter in 2018

Why social media marketing will matter in 2018

Social media marketing, such as on Facebook and Instagram, is not a fad. It is critical for small businesses that wish to secure a base of loyal customers in the year ahead. Here's why.

What is Google Optimize and How Can It Work for Small Businesses?

What is Google Optimize and How Can It Work for Small Businesses?

Google has many tools to help small businesses and the latest is Google Optimize - an A/B testing solution. How does it work and what can it do for your business?

How to build the right search keyword list for your business

How to build the right search keyword list for your business

Thinking of setting up a new search campaign? Or already in the thick of it? Selecting the right keywords will ensure your ads will appear in front of the right customers.